Tell Coca-Cola's CEO: Single-use plastic is NOT sustainable.

Coca-Cola is the world’s largest plastic polluter and it's sponsoring the 'greenest Olympics ever'. That's called sportswashing*.

To make matters worse, some Coca-Cola brands claim that their bottles are ‘100% recycled’ and some also claim ‘100% recyclable’ - which may suggest that bottles are recycled into other bottles in a closed loop and fully circular manner. But this simply isn’t true.

Plastic cannot be recycled on an infinite loop as the quality degrades each time.

So as the sponsor of the biggest sporting event in the world, and as the biggest plastic polluter, we think it’s time to hold Coca-Cola accountable.

Urge Coca-Cola to stop marketing single-use plastic as sustainable, by sending an email to Coca-Cola's CEO now. Your voice makes a difference.

Together we can hold large companies accountable and fight for a cleaner, healthier planet.

*According to NGO and news reports, three-quarters of the 9 million drinks planned for sale will come from plastic bottles.

Your Message:

James

Quincey

The Coca-Cola Company

Dear Mr. Quincey,

I am writing to you to express my concerns about Coca-Cola Group's role in the world’s plastic crisis.

As a main sponsor of the Paris Olympics, which is striving to be the greenest in the event’s history, Coca-Cola has a responsibility to build on the great human spirit of the Olympics to lead the way to a healthier planet, free from unnecessary plastic.

In particular, I demand that you review Coca-Cola Group's recycling claims to stop giving consumers the impression that plastic bottles are a sustainable choice.

Evidence shows that there is no such thing as truly circular plastic and that recycling – while less harmful than other methods of waste disposal – cannot solve the worsening crisis of plastic pollution.

The process of recycling continuously degrades the properties of plastic, making ‘infinite’ recycling impossible. In fact, only 9% of plastic ever made has been recycled, and production of new plastic is now expected to triple by 2060.

Slogans on plastic bottles claiming that the bottle is ‘100% recyclable’ or ‘100% recycled’, may mislead customers into viewing single-use bottles as a ‘sustainable’ choice, when we know this isn’t the case.

Therefore, I call on you to review Coca-Cola Group's recycling claims and ensure that all of your future marketing materials do not paint single-use bottles as a sustainable option.

Sincerely, 
{user_data~First name} {user_data~Last name}

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