Tell Nestlé's CEO: Stop misleading consumers

Nestlé, one of the world’s biggest plastic polluters¹, misleads consumers about its water bottles' recyclability, making them seem greener than they are. This greenwashing drives up plastic production and fossil fuel extraction.

Urge Nestlé to stop misleading consumers and cut down on its plastic use: Send an email to Nestlé's CEO now. Your voice makes a difference.

Nestlé Poland claims on many of its plastic bottles suggest that bottles can be endlessly recycled. But this simply isn’t true.

So we’re taking Nestlé Poland to court for greenwashing. Read more about the case >

The reality is recycling cannot make plastic environmentally neutral, let alone positive. There is no such thing as truly circular plastic. The process continuously degrades the properties of plastic, making ‘infinite’ recycling impossible. PET can only be recycled a maximum of 8 times in total. This means that recycling can only ever delay plastic pollution, not stop it.

These claims mislead consumers into thinking plastic products are environmentally friendly, with a recent Ipsos survey finding that 72% of consumers perceive plastic products that feature "fully recyclable" or "contains recycled plastic" labels as environmentally positive.

It’s time to put a stop to this.

Email Nestlé’s CEO now and demand Nestlé stops misleading consumers and cut down on its plastic use.

Together we can hold one of the world’s largest polluters accountable and fight for a cleaner, healthier planet.

Source: 1. The Global Commitment 2024 Progress Report, Ellen MacArthur Foundation, https://gc-data.emf.org/

To send an email to the CEO of Nestlé, please fill in the form below:

Your Message:

Philipp

Navratil

Nestlé

Dear Mr. Navratil,

I am writing to you to express my concerns about Nestlé’s role in the world’s plastics crisis.

As one of the biggest brands relying on single-use plastics, Nestlé should be leading the way in tackling this issue, which affects the health of our planet as well as our own. Nestlé presents recycling as the ultimate solution to plastic pollution, while its focus should be on significantly cutting down its plastic footprint.

As you might be aware, the process of recycling continuously degrades the properties of plastic, making ‘infinite’ recycling impossible. Recycling will never eliminate plastic pollution, only delay it.

Yet slogans on many of Nestlé’s plastic bottles such as “I am 100% made of recycled PET plastic” or “I am made from another bottle” mislead customers into viewing single-use bottles as a sustainable choice, when this clearly isn’t the case. Doing so enables more plastic production, and more plastic pollution.

Therefore, as Nestlé’s CEO, I urge you to stop Nestlé using misleading recycling claims and significantly reduce the volume of plastic introduced to the markets.

Plastic pollution is already affecting our health and the health of our environment. As one of the biggest brands relying on single-use plastics, Nestlé has a duty to prevent even more damage and to help secure a healthier planet for future generations.

I look forward to your response and to seeing Nestlé take meaningful action on this critical issue.

Sincerely, 
{user_data~First name} {user_data~Last name}

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